Forget traditional shopping! Virtual fashion ruled, with Gen Z rocking avatars and digital wardrobes in the metaverse.
AI tools exploded in popularity! Gen Z embraced creating art, music, and videos, automating their creative processes effortlessly.
Gen Z flocked to niche apps and private groups, curating content and discussions tailored to their interests.
Gen Z demanded sustainable fashion, zero-waste products, and brands that care about the planet’s future.
Audio’s out, video’s in! Gen Z embraced video podcasts for a dynamic, visual experience, making learning and entertainment fun.
Holistic wellness trends boomed—Gen Z prioritized mental health, fitness apps, and biohacking for peak physical and mental performance.
While online life flourished, many Gen Zers unplugged, embracing digital detoxes for healthier, more mindful lifestyles in 2024.