Makeup Artist Salary Guide 2025: What You Should Expect

January 27, 2025
Makeup Artist Saary
Quick Summary

Quick Summary

  • Your makeup artist’s salary will vary depending on experience, location, and the skills you bring. If you have special training and experience, you can expect to earn more, especially in places where demand is high.
  • As a beginner, investing in training and working in areas with a larger client base can also increase your income.
  • Focusing on niche markets, like film or bridal makeup, can boost your earning potential as these areas are often in high demand.

Table of Contents

Are you interested in how much makeup artists can earn? You’ve come to the right place! Whether you dream of styling celebrities for significant events or helping brides look perfect on their wedding day, knowing makeup artists’ salaries is key to building a successful career. This field offers many ways to earn money, but your income depends on your experience, speciality, and work location. For instance, makeup artists in high-demand areas like the film or fashion industries usually earn more than those offering standard services.

The makeup industry is also growing. It is expected to increase by 3% annually from 2024 to 2028. This growth brings more job opportunities and the potential for higher earnings. Knowing the average makeup artist salary in India can help you negotiate your salary. In this guide, we will explore all the factors that influence salaries in makeup artistry and share tips to help you increase your earnings in this competitive field.

What Does a Makeup Artist Exactly Do & How to Start?

A makeup artist’s role is to help people look their best by expertly applying makeup. Knowing what this job involves can help you understand the salary range for makeup artists in India. The key responsibilities include:

  • Preparing clients for photo shoots by applying makeup that enhances their features.
  • Talking with clients to understand their makeup preferences and needs.
  • Using cosmetics to highlight clients’ best features.
  • Applying makeup for actors in theatre or film productions.
  • Choosing the right products to create the perfect look based on each client’s unique style.

Ways to Become a Makeup Artist

The makeup artist industry in India is thriving. By 2028, the beauty sector is expected to reach $34 billion. You’ll need the right skills, experience, and qualifications to launch a successful career. Understanding the average makeup artist salary can help you set realistic career goals and expectations. Here’s how you can become a makeup artist:

  1. Complete a Training Program: Enroll in a recognized makeup course and gain hands-on experience. Most programs require a minimum of 300 hours to complete.
  2. Check Licensing Requirements: Some states require makeup artists to have a license. Research the regulations in your area to determine if you need one.
  3. Build Your Portfolio: Capture before-and-after photos of your work. A strong portfolio will showcase your skills and attract potential clients.
  4. Update Your Resume: Highlight your relevant experience and certifications and include a link to your online portfolio. This will help you stand out to potential clients.

What Is the Average Makeup Artist Salary in 2025?

The Indian beauty care and salon industry is enormous, valued at an impressive INR 80,000 crore. This growing industry offers plenty of opportunities for skilled professionals like you. As you gain experience and refine your skills, you’ll find many ways to increase your earnings. The beauty industry’s rapid growth makes now an exciting time for makeup artists to build a successful, rewarding career. Understanding the average salary of a makeup artist in India will give you a clearer picture of the financial rewards and career potential that await you.

Global Average Salary of Makeup Artists in 2025

By 2025, makeup artists worldwide will receive different salaries based on region and speciality. The following is the global average salary by region.

RegionAverage Salary
United States$61,000
United Kingdom£24,000
Canada$38,393
Source: Glassdoor

Comparison Between Entry-level, Mid-level, and Experienced Professionals

Makeup artist salary differ significantly according to their expertise. Entry-level, mid-level and experienced makeup artists have different salary expectations. Below is a comparison based on salaries for a better illustration of how salaries grow with experience and expertise:

LevelYears of ExperienceSalary Range (in Lakhs)
Entry1-20.4 Lakh
2-30.4 Lakh
Mid3-43.5 Lakh
4-53.5 Lakh
5-63.5 Lakh
Experienced6-73.5 Lakh
7-83.5 Lakh
8-93.5 Lakh
Source: AmbitionBox

Salary Variations Based on Industries (fashion, bridal, film)

Along with experience, a professional makeup artist salary also depends on the industry. Here is a table showing the different salary ranges based on sectors, including bridal, film, fashion, etc: 

SpecializationAverage Salary (INR)
Bridal Makeup Artist3.4 Lakh
Fashion Makeup Artist4.6 Lakhs
Film Makeup Artist3.5 Lakhs
Beauty Brand Makeup Artist4.6 Lakhs
Source: AmbitionBox

Factors Influencing Makeup Artist Salary

Your salary as a makeup artist can vary based on several factors. Experience, location, specialization, and work environment all play a role in determining your earnings. Let’s break down the key factors that influence your income as a makeup professional:

Experience and Skill Level

Your experience determines how much you can earn as a makeup artist. If you start with less than two years of experience, your pay will likely be lower. However, once you’ve gained three to five years of experience, you can expect a significant increase in your earnings. As you build your skills and expertise, you can charge higher rates.

Location

Where you work matters a lot when it comes to your salary. If you’re based in a city like Mumbai, Delhi, or Bangalore, you can charge more due to the high demand and competition in these areas. On the other hand, makeup artists in rural areas may earn less because the demand is lower.

Specialization

Focusing on specific makeup techniques can also help you earn more. Bridal makeup artists, special effects (SFX) artists, and editorial makeup professionals typically make more than general makeup artists. Each of these specialities requires a unique skill set. For example, bridal makeup artists often earn more during peak wedding seasons, while film SFX artists can demand higher pay because of their specialized knowledge.

Freelancing vs Agency Work

Freelancing vs. agency work will significantly impact the makeup artist salary, offering different advantages and disadvantages:

Freelancing

  • Higher Earning Potential: Freelancers can set their rates and work with various clients, which establishes flexibility and results in higher earnings.
  • Control Over Schedule: Freelancers can choose their projects and have control over their work schedule.
  • Higher Accountability: Freelancers are directly responsible for marketing, finding clients, and running their businesses, which may be tedious and challenging

Agency Work

  • Predictable Income: Makeup artists who work for an agency or salon generally receive a definite salary, thus guaranteeing income.
  • Less Flexibility: Agency work usually allows only a small degree of flexibility, with fewer opportunities to choose clients and projects.
  • Job security: Working for a known salon or agency can provide much more protection than freelancing, with fewer responsibilities regarding business management and attracting clients.

Makeup Artist Salary Per Month: What to Expect?

A Makeup artist salary varies significantly based on experience, expertise, and client base. Each career stage has distinct earning potential, from freshers to top freelancers. Below is a breakdown:

Career StageAverage Monthly EarningsSalary Range
FresherINR 25,000INR 15K – 25K
Certified MUA (1-2 Years)INR 45,000INR 25K – 45K
Certified Freelancer (2-5 Years)INR 1,00,000INR 45K – 1L
Top Artist (Experienced)INR 5,00,000Top 10% of the town
Source: MJG

Regional Variation in Makeup Artist Salary Across India

The salary varies depending on the city and what it takes to do the job. Here’s more information on the average amount for the makeup artist in some prominent cities of India:

CityAverage Salary (INR/month)
Hyderabad, TelanganaINR 29,634
Mumbai, MaharashtraINR 26,615
Noida, Uttar PradeshINR 26,594
New Delhi, DelhiINR 26,367
Pune, MaharashtraINR 25,981
Bengaluru, KarnatakaINR 24,102
Delhi, DelhiINR 22,352
Chandigarh, ChandigarhINR 22,231
Kolkata, West BengalINR 20,490
Source: Indeed

Comparing Makeup Artist Salary: India vs. Global

Salaries for makeup artists working at the international and Indian levels vary significantly. A professional makeup artist in the country would make between INR 3,00,000 and INR 6,00,000 annually. The figure, however, depends entirely on the years of experience, places, and specialization involved.

On the international level, the salary for a makeup artist working in the United States could be as high as $40,000-$70,000 annually. Salaries reach even higher peaks in Hollywood. In Canada and Australia, salaries fall within similar ranges. However, in the UK, salaries fall between $25,000 and $40,000. All these differences characterize how market demand and industry standards influence the salary scales in all parts of the world.

How to Increase Your Makeup Artist Salary?

To increase your makeup artist salary, focus on improving your skills, gaining niche expertise, and building your business knowledge. The more varied your services and skills, the more clients you’ll attract, and the higher your rates will be. Here are three practical ways to boost your income as a makeup artist:

1. Specialize in In-Demand Niches

Focus on specialized areas like airbrush makeup, special effects, or bridal makeup. These services are in high demand, and by mastering them, you can charge premium rates for your expertise.

2. Build Your Portfolio and Gain Certifications

Update your portfolio regularly with high-quality work that showcases your versatility. Earning certifications in advanced techniques, such as hairstyling or makeup artistry, proves your expertise and helps you command higher fees.

3. Expand Your Services

Offer additional services like makeup workshops, classes, or even makeup products for sale. By diversifying your offerings, you’ll create more revenue streams and position yourself as a go-to beauty professional for all your clients’ needs.

Make faces and your future Beautiful

Your makeup artist salary is shaped by your specialization, the skills you develop, and the market demand. In a competitive field like makeup artistry, focusing on niche areas such as airbrushing or special effects can help you stand out and increase your booking rates and earning potential.

Obtaining professional certifications and building a strong portfolio can boost your credibility, making clients more willing to pay higher rates. Additionally, offering virtual makeup services and online tutorials can open new revenue streams and markets for your business.

FAQs

1. What is the average salary of a professional makeup artist?

A professional makeup artist will earn an average of $30,000 to $60,000 annually globally. In India, the national average salary of a makeup artist varies between INR 0.2 Lakhs and INR 7.5 Lakhs per year. This may vary according to experience, location, and area of specialization. Freelancers and high-demand artists may earn more.

2. How much does a makeup artist earn per month in India?

An Indian makeup artist can earn between INR 25,000 and INR 50,000. The range differs for highly skilled professionals, freelancers, or even high-end clients who pay for specialized services. Freelancers can adjust rates based on the client’s needs, making it possible to earn more. Some makeup artists earn even higher monthly incomes.

3. Is freelancing more profitable than working for a salon?

Freelancing is often more profitable than working in a salon because makeup artists can set their rates, target high-end clients, and offer specialized services like bridal or special effects makeup. Unlike salaried positions, freelancers can work with multiple clients. However, freelancing also comes with uncertainties, such as inconsistent income and additional responsibilities like marketing and managing appointments.

4. What qualifications are needed to become a high-earning makeup artist?

To become a high-earning makeup artist, you need professional certification from a recognized institution. Specializing in high-demand niches like bridal makeup, special effects, or fashion can increase your earning potential. A strong portfolio showcasing your skills, continuous education to keep up with trends, and networking with industry professionals are crucial to securing high-paying clients.

5. Can a makeup artist work internationally?

A makeup artist can work internationally by offering services for destination weddings, fashion shoots, or film productions. You may need a valid work visa or certification from a recognized makeup school to work abroad. Expanding your business internationally allows access to high-paying opportunities, but it requires marketing efforts, understanding the local market, and possibly adapting to different beauty trends.

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