Breaking Barriers - The SHE-evolution of Indian Entrepreneurship (2025)

December 26, 2024
how to start a business as a woman
Quick Summary

Quick Summary

  • Recent statistics show that women entrepreneurs are making a big impact in India, with their numbers growing by 22% annually.
  • Women own 36% of small businesses worldwide, and this number is increasing by 5%.
  • According to a report by IBEF, around 20.37% of Indian women are owners of MSMEs and contribute to over 23.3% of the labour force.

Table of Contents

Toss aside the glass ceiling! Indian women are making their mark in the business world, driving a wave of change that is reshaping industries. If you’re wondering how to start a business as a woman in India, now is the perfect time to act. With their creativity, resilience, and independence, Indian women are no longer just dreaming big—they’re turning those dreams into reality. From tech startups to sustainable businesses, women are leading the charge, proving that with the right tools and mindset, anything is possible. This guide is here to help you begin your entrepreneurial journey and succeed.

Starting a business as a woman in India may seem challenging, but with the right strategies, you can overcome any obstacle. This guide will take you step-by-step through the process of how to start a business as a woman, from identifying your passion to building your brand. You’ll find practical tools, expert advice, and inspiring stories that will help you navigate the entrepreneurial landscape. Whether you’re in the early stages of planning or ready to launch, the insights provided will equip you with the knowledge and confidence to take the leap.

It’s time to stop sitting on the sidelines and start leading. Indian women entrepreneurs are showing the world that success knows no gender. With the right mindset and preparation, you can join them and create a thriving business. This guide will give you the essential skills and inspiration you need to turn your business dreams into reality. From finding funding to managing growth, you’ll have all the resources at your fingertips to succeed. Step up, take charge, and begin your journey as a woman entrepreneur today!

Low-Investment Business Ideas for Women

Entrepreneurship is an exciting and accessible journey, and that’s what makes it so appealing. It offers anyone, regardless of background, the chance to turn their ideas into reality. However, when you ask how to start a business as a woman, one common misconception is that it doesn’t require much capital. While it’s true that many businesses can be launched with limited funds, having a reasonable investment is still important. Whether it’s for marketing, inventory, or essential tools, a smart approach to budgeting and planning is key to building a successful venture.

When learning how to start a business as a woman, understanding your financial needs is crucial. Capital can come from various sources—personal savings, family, loans, or even crowdfunding. The beauty of entrepreneurship lies in the flexibility it offers, but financial planning is an essential step in making sure your business thrives. Even if you have a small budget, starting smart with careful research and clear goals can help stretch your resources. With the right mindset and preparation, women entrepreneurs can find ways to build and grow their businesses, no matter the starting point.

Here are some unique business ideas for ladies with low investment that perfectly cater to the strengths and skills women often possess:

1. Online Tutoring

If you have expertise in a particular subject, offering online tutoring services is a great way to start a business with minimal investment. Learning how to start a business as a woman in this field allows you to work from the comfort of your home, making it a flexible and low-cost option. You can teach students of all ages, sharing your knowledge while earning an income. By understanding how to start a business as a woman, you can build a rewarding career in education, helping others succeed.

  • Investment: Rs. 20,000 – Rs. 50,000 (for laptop, internet)
  • Market Demand: High, as online tutoring is becoming popular.

2. Virtual Assistant:

A virtual assistant helps with office tasks like scheduling appointments, writing emails, data entry, and more, all while working remotely from home. Learning how to start a business as a woman in this field allows you to offer services to businesses and entrepreneurs who need administrative support. With minimal investment and the ability to work from anywhere, being a virtual assistant offers flexibility and independence. Understanding how to start a business as a woman in this area can help you create a successful career while balancing other priorities.

With just a laptop and internet connection, you can offer virtual assistant services to companies or even individual clients.

  • Investment: Rs 25,000 – Rs 50,000 (for laptop and internet)
  • Market Demand: Very high demand.

3. Handmade Crafts:

If you’re skilled at making handmade jewelry, accessories, home decorations, or other crafts, you can start a business selling them. Learning how to start a business as a woman in this field requires minimal investment, mainly for materials like beads, paper, paints, and fabrics. Handmade and unique products are in demand, making it a great opportunity. You can sell your creations on online platforms or at local exhibitions and markets. Understanding how to start a business as a woman in this area allows you to turn your craft into a profitable venture.

  • Investment: Rs 10,000 – Rs 30,000 (for craft materials)
  • Market Demand: Moderate to high demand
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4. Baking Business:

If you have a talent for baking cakes, cookies, bread, and other baked goods, you can start a baking business from home. Learning how to start a business as a woman in this field involves setting up a basic kitchen, getting an oven, and buying the necessary utensils and ingredients. Once you’re ready, you can take orders locally or promote your products online. You can sell directly to customers or partner with cafes and restaurants. Understanding how to start a business as a woman can help you tap into the high demand for homemade baked goods.

  • Investment: Rs 50,000 – Rs 1,00,000 (for oven, utensils, etc.)
  • Market Demand: Very high demand.

5. Event Planning:

If you’re highly organized and creative, you can start an event-planning business. As an event planner, you’ll help organize weddings, birthday parties, corporate events, and more. Learning how to start a business as a woman in this field requires minimal investment, mainly for a laptop and marketing materials like flyers or pamphlets. Once you have the tools, you can promote your services to potential clients. Understanding how to start a business as a woman in event planning allows you to turn your passion for organizing into a profitable career.

  • Investment: Rs 20,000 – Rs 50,000 (for laptop, marketing)
  • Market Demand: Very high demand.

6. Make-up Artist:

If you’re skilled in bridal makeup, party makeup, and other makeup styles, you can start a professional makeup artist business from home. Learning how to start a business as a woman in this field requires investing in high-quality makeup products, brushes, lighting, and other tools. Once you’re set-up, you can offer makeup services for various events and occasions. Understanding how to start a business as a woman in makeup artistry allows you to turn your passion into a successful career with flexibility and creativity.

  • Investment: Rs 30,000 – Rs 80,000 (for makeup products)
  • Market Demand: Very high demand.

7. Home Based Catering:

If cooking is your passion, you can start a home-based catering business to supply food for private parties, corporate events, and other gatherings. Learning how to start a business as a woman in catering involves setting up a spacious kitchen with appliances, utensils, and crockery. Once your kitchen is ready, you can start taking orders and serving delicious, home-cooked meals and snacks. Understanding how to start a business as a woman in this field also means marketing your services effectively to grow your business and attract more clients.

  • Investment: Rs 1,00,000 – Rs 3,00,000 (for kitchen equipment)
  • Market Demand: Very high demand.

8. Pet Grooming:

If you love pets like dogs and cats, you can start a pet grooming service. As a pet groomer, you’ll bathe pets, brush their fur, cut nails, and groom them properly. Learning how to start a business as a woman in this field requires investing in basic equipment like grooming tables, brushes, shampoos, and other tools. Once you’re set up, you can offer grooming services to pet owners in your area. Understanding how to start a business as a woman in pet grooming allows you to turn your passion for animals into a thriving business.

  • Investment: Rs 75,000 – Rs 2,00,000 (for grooming equipment)
  • Market Demand: Very high demand

Key Challenges for Women Entrepreneurs

The path to entrepreneurship is rarely a smooth journey, and women entrepreneurs often face challenges that are unique to their experience. When learning how to start a business as a woman, it’s important to recognize these challenges early on. From gender bias to limited access to funding, women often encounter obstacles that their male counterparts may not. These hurdles can sometimes make the process seem daunting, but they can be overcome with determination and the right support.

Understanding how to start a business as a woman also means being prepared to face these challenges head-on. Women may need to build stronger networks, seek mentorship, and find innovative ways to access capital. Despite these obstacles, many women have found success by focusing on their strengths and pushing past the barriers. With perseverance, resilience, and a clear vision, women entrepreneurs can not only overcome difficulties but also transform them into opportunities. The journey may be tough, but the rewards of entrepreneurship—freedom, independence, and success—are well worth the effort.

Here’s a breakdown of some of the most common problems faced by women entrepreneurs and how to overcome those hurdles to be able to work on simple business for ladies in India:

  • Societal Expectations: Traditional gender roles can sometimes make it difficult for women to be taken seriously in the business world. Build a strong support network of mentors, investors, and fellow female entrepreneurs who guide and encourage you and understand your struggles.
  • Funding Hurdles: Securing funding can be a significant obstacle for women entrepreneurs. Explore government initiatives and schemes specifically designed to support women-led businesses. Research angel investor networks or venture capitalists who focus on funding businesses led by women. Additionally, crowdfunding platforms can be a great way to raise capital directly from potential customers who believe in your vision.
  • Access to Capital: It is relatively more difficult for women in a patriarchal society to raise funds. This could be due to various reasons, like a lack of contacts, but mostly it is because people do not trust women when it comes to finances.
  • Work-life Balance: Society places unrealistic expectations on women. They are supposed to excel in everything, be it in their professional or personal lives, and be perfect at all times.

Inspirational Success Stories

India is witnessing a remarkable rise in women entrepreneurs who are breaking barriers and shattering glass ceilings. These phenomenal women have become role models for future generations, showing that anything is possible with passion and dedication. When learning how to start a business as a woman in India, it’s inspiring to look at these trailblazers who have built successful companies from the ground up. Their journeys remind us that with the right mindset, determination, and resilience, women can achieve great things in the business world.

Understanding how to start a business as a woman in India means learning from the experiences of these entrepreneurs. They faced numerous challenges but persevered, using creativity and innovation to overcome obstacles. These women have not only succeeded in their own ventures but have also paved the way for others to follow. Their stories serve as a powerful reminder that women can lead industries, create jobs, and make lasting impacts. As more women venture into entrepreneurship, the path is becoming easier for the next generation to follow, making India a hub for women entrepreneurs.

Let’s delve into the inspiring journeys of two such women, who arguably hold the topmost positions in the top 10 women entrepreneurs in India, which would make you gain a gold of the characteristics of women entrepreneurs :

Falguni Nayar: The Beauty Queen of E-commerce

Falguni Nayar, after a successful investment banking career, identified a gap in the Indian beauty market: the need for a curated online platform for authentic beauty products. At 50, she launched Nykaa in 2012 with ₹20 Lakh of her savings. Initially, it was challenging to get established brands to partner with her new online retailer. However, Nayar built trust with brands and created a user-friendly platform for Indian women. Nykaa offered a diverse range of beauty products and a seamless online shopping experience, quickly becoming a leader in Indian beauty e-commerce. Today, Nykaa is a multi-billion-dollar company.

Richa Singh: Building a Community for Women, by Women

Richa Singh’s entrepreneurial journey is woven from a deep desire to empower women. Recognizing the lack of a safe space for Indian women to connect, share experiences, and access resources, Singh founded SHEROES in 2012.

Singh’s vision for SHEROES extended beyond online interactions. She established SHEROES cafes in major Indian cities, creating physical spaces where women could network, attend workshops, and participate in discussions. Richa Singh’s story highlights the importance of addressing a social need through innovative means. Her success demonstrates that businesses can be powerful agents for social good, fostering connections and empowering communities.

Essential Skills and Traits for Success

The world of entrepreneurship requires a special combination of skills and personal traits, especially for women entrepreneurs. When learning how to start a business as a woman, it’s essential to develop a diverse set of abilities, including leadership, communication, and problem-solving. These skills allow women to navigate the challenges of business with confidence and creativity.

Knowing how to start a business as a woman also means understanding the personal traits that contribute to success. Traits like resilience, determination, and adaptability are crucial for overcoming obstacles. With the right mindset and skill set, women entrepreneurs can build thriving businesses and make a lasting impact.

Here are some key areas where you can focus your development to start a business as a woman in India, as per what women entrepreneurs quote:

  • Leadership Acumen: Great leaders inspire, motivate, and guide their teams toward a shared vision. Develop strong communication and interpersonal skills to foster a positive and productive work environment. Remember, a strong team is the backbone of any successful business.
  • Financial Literacy Fundamentals: The ability to understand financial statements, manage cash flow, and make sound investment decisions is crucial for business success. Invest in financial literacy courses or mentorship programs to equip yourself with the necessary knowledge.
  • Networking Prowess: Building a network of mentors, investors, and potential partners can be invaluable. Attend industry conferences, join online forums specific to your sector, and connect with local business organizations. Don’t be afraid to leverage the power of social media to connect with like-minded individuals and potential customers.
  • Time Management Skills: Balancing business and personal life can be challenging. Effective time management helps you prioritize tasks, stay organized, and maintain productivity. Use tools like calendars or task management apps to streamline your daily schedule, ensuring you make the most of your time as a business owner.

Empower Your Future

The journey of entrepreneurship is a lifelong adventure, full of challenges, triumphs, and continuous learning. When learning how to start a business as a woman, you bring a unique perspective and talent that sets you apart. Every step of the way, you’ll encounter obstacles, but with dedication and a clear vision, you can overcome them. Embrace the challenges and celebrate the victories, big or small, as they contribute to your growth. This guide serves as a springboard, offering the tools and advice needed to help you take the first steps toward your entrepreneurial dreams.

How to start a business as a woman is about more than just building a company—it’s about making an impact. With a supportive network and constant inspiration from other women entrepreneurs, you’ll be motivated to push forward. Women entrepreneurs’ quotes can fuel your passion and help you stay focused on your goals. As you succeed and grow, you will not only achieve your own dreams but also inspire future generations of women to lead and make lasting changes in the business world. By becoming a source of inspiration, you contribute to a powerful legacy of women entrepreneurs.

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Frequently Asked Questions (FAQs)

1. What are some effective strategies for women to gain business funding?

Effective strategies for women to gain business funding include crafting well-researched business plans tailored to investors who prioritize women-led ventures. They should remain resilient and refine their pitch based on feedback. Utilizing government initiatives, angel investors, and crowdfunding platforms, along with building a strong network, can also enhance funding prospects.

2. How can women entrepreneurs effectively balance business and personal life?

Women entrepreneurs can balance business and personal life by setting boundaries, prioritizing tasks, and communicating openly about commitments. Setting realistic goals, rather than expecting imperfection, helps manage time effectively. Seeking support from family and friends, delegating tasks, and practicing self-care is crucial. Striking a balance ensures both personal well-being and business success.

3. What networking opportunities are most beneficial for women starting a business?

Networking opportunities beneficial for women starting a business include industry conferences, online forums, local business organizations, and social media platforms. These avenues offer support, resources, mentorship, and connections to potential investors and customers, empowering women entrepreneurs to build valuable relationships and navigate the business landscape effectively.

4. What support systems are crucial for the success of women entrepreneurs?

Support systems for women entrepreneurs include access to capital, mentorship, education, networking, and legal assistance. These resources are essential for learning how to start a business as a woman, and providing the guidance and funding needed to overcome challenges. Additionally, emotional support from loved ones is crucial for maintaining motivation and resilience while navigating the entrepreneurial journey.

5. How to start a business as a woman from home?

To start a business from home as a woman, first identify your skills and interests. Choose a business idea, create a business plan, and set up a home office. Use online platforms for marketing and sales, and manage your time effectively. Stay committed, and seek support from networks and mentors.

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